Creative Brief Member Spotlight
Creative Brief Member Spotlight

Artist SpotlightSina O'Keeffe
She draws inspiration from nature, plants and wildlife around her, as well memories from her childhood home of Germany.
While out for a walk with her husband and two dogs, you can often spot her taking snaps of “inspo” ready for the next pattern.
If you would love to see more of Sina’s designs click here
It helps me to embrace making smaller collections on a more regular basis. At the same time I am not just improving my pattern skills and growing my library – I have also finally started my email list!
I had been holding off on it for ages, because I thought “what am I going to write about every month?”. Now I send out one newsletter a month where I share my mini collection of the month and a little freebie screen saver with one of the patterns.
This keeps me motivated and accountable without being overwhelming.
I also love to quiz my friends and colleagues, like “Hey, what’s the first thing that comes to your mind when you think about spring?” They are like my real life Pinterest board of inspiration and the variety of ideas and responses really gets my creative juices flowing.
They also add an element of accountability, because now they are invested too and they want to see you make that pattern about tulips…or spring rolls, haha!
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