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Creative Studio Collective

COMMUNITY. EDUCATION. CONVERSATION

Join a vibrant community of creatives! Dive into a collaborative space designed for learning, sharing, and growth. Our mission is to foster an inclusive environment where every conversation and shared experience enriches your creative journey. We believe in elevating each other—by openly sharing knowledge, we all shine brighter together.

ABOUT US

Fleur Crawford of Hufton Studio and Ryann Scrafford of Charlie Rowan Designs are the Co-founders of Creative Studio Collective.

The goal of CSC is to create a space to share collective knowledge, support other artists, and elevate the design industry together. With over 19 years of individual experience in the surface pattern design industry, Fleur and Ryann have jointly released 45+ collections to print-on-demand companies and successfully licensed their art worldwide.

Monthly Portfolio Building Design Briefs

Build a well-rounded and marketable portfolio like a pro.
We are so excited to bring you our monthly Portfolio Building Creative Briefs! We’ve done all of the strategic thinking and planning for you, giving you more time to pitch & promote your collection.

Roundtable Series: Mastering Print On Demand

Join us for a series of candid conversations where we answer all of your questions 
straight from the sources! In this Roundtable  you’ll get a front-row seat to all of our candid conversations with our incredible guest speakers.

 

Art of Pitching Replay:

Join our Art of Pitching workshop replay to discover our pitching strategies, email templates, and client presentation techniques. Learn how we handle rejection and use tools to attract art directors’ attention.

PLUS, guest speaker Dylan M. shares her expert tips. Get two hours of insights and FREE resources to enhance your pitching and design business!

Studio Chats: Video Library for Creatives

We’ve levelled up our monthly Instagram LIVES with our new Creative Studio Chats! These are 15-30 minute conversations for creatives covering everything from mindset to productivity, to our favorite art supplies, tips and tricks we’ve picked up along the way, and so much more!

Mini Collection Challenge:

Are you as Surface Pattern Designer wanting to license your artwork? You’re in good hands. Sign up below to join our FREE 3 Day Mini Collection Challenge and you’ll have a pitch ready collection by the end!

Tile Template Bundle:

Introducing the Tile Template Bundle, designed to make your creative process faster and easier! This bundle is a must-have for designers looking to create stunning tile patterns effortlessly across multiple platforms like Procreate, Fresco, Illustrator, Photoshop, and more.

 

Meet the Founders Fleur & Ryann

ABOUT FLEUR

Fleur is a Surface Pattern & Textile Designer, based in Auckland, New Zealand. She graduated from Elam; University of Auckland with a Bachelor of Fine Arts Majoring in Printmaking and a Fashion Design, Certificate from AUT.  Fleur launched her career in Childrenswear Design moving into Womenswear and then Textile Product Development & Design. She traveled the world in her roles to work closely with manufacturers & suppliers, visiting trade shows to trend forecast,  and source textiles and designs. Working for some of New Zealand’s leading brands in commercial and high fashion she has 19 years of experience in the fashion & textile industry. After having her first baby she decided to create her own brand Hufton Studio and since then has dived deep into the world of surface pattern design & art licensing. Learn more about Fleur here: *Instagram *Website

ABOUT RYANN

Ryann is a Surface Pattern Designer & Illustrator based in Salt Lake City, Utah. She graduated from Drexel University with a degree in Design & Merchandising and a minor in Art History. She began her career as a buyer in both the contemporary fashion and outdoor industries. She transitioned from a Senior Buyer to a Creative Manager for an in-house design team before leaving to run multiple start-up companies in the roles of both Brand Manager and Marketing & Operations Director. In 2015 she left the corporate world to pursue building her own product-based brand which was sold in boutiques around the world. In 2019 she transitioned to solely designing and licensing. She has over 17 years of experience working in the fashion and retail industry. Learn more about Ryann here:
* Instagram  *Website

Elevate Your Brand with Tailored Art Calls!

Are you an Art Director looking for exclusive, custom-designed surface patterns that perfectly align with your brand’s unique vision? Partner with us for bespoke Art Calls tailored to your needs. Discover how our collaborative creative briefs can bring fresh creativity and innovation to your projects. learn more about our Custom Art Calls!

Designing with Contrast – Blending Bold Tropics with Cozy Cottage Vibes

Designing with Contrast: Blending Bold Tropics with Cozy Cottage Vibes Sun-drenched porches. Palm shadows on faded florals. Pineapples beside rattan. There’s something quietly magical about the contrast in the Cottage Tropics brief—a theme where laid-back island ease...

Studio Chat – Finding Connection & Community

Studio Chat: finding connection & community Embarking on a journey as a surface pattern designer often starts as a solitary path. We remember those early days feeling isolated, wondering why everyone else seemed to have their tribe and how on earth do we find...

Creative Brief Member Spotlight – Eejee

Creative Brief Member Spotlight We love spotlighting our Creative Brief Members!Artist Spotlight - Eejee.EejeeEejee is a multifaceted technical artist with a rich & tapestried cultural background. During the covid pandemic She transitioned from 3D design to...

How to Create a Desert-Themed Collection That Feels Artful, Not Gimmicky

How to Create a Desert-Themed Collection That Feels Artful, Not Gimmicky Steer clear of clichés and create an artful desert-themed collection that feels modern, layered, and market-ready.   The Desert Edge brief invites surface pattern designers to explore the...

Studio Chat – First Year Advice for Surface Pattern Designers

Studio Chat: Advice for your first year in surface pattern designDiving into the world of surface pattern design can feel like navigating a maze without a map. We know because we've been there! Starting out, we faced challenges like finding our niche, mastering the...

Creative Brief Member Spotlight – Kristy Vargo

Creative Brief Member Spotlight We love spotlighting our Creative Brief Members!Artist Spotlight - Kristie Vargo.Kristie Vargo ofKristie Lyn StudiosAs a child, Kristie slept with a box of crayons. She invented board games and wrote fanciful stories. She drew colorful...

Sell the Story: Market Your Vintage Homestead Collection Online

Sell the Story: Marketing Your Vintage Homestead Prints OnlineYou’ve sketched the clover fields, painted the wildflowers, and captured the cozy charm of heirloom living. Now it’s time to market your Vintage Homestead collection online. Marketing your designs on social...

Studio Chat – Does Your Artwork Need A Story

Studio Chat: does your artwork need a story Ever wondered if your artwork needs a story behind it? Well, guess what? You're not alone! In our latest Creative Studio Chat, we dive deep into the age-old question: "Does your artwork need a story?" We've been chatting...

Reinventing the Stripe: 7 Design Techniques to Add Depth and Interest

Reinventing the Stripe: 7 Design Techniques to Add Depth and InterestThere’s a reason the stripe is a staple in surface pattern design. It’s timeless, versatile, and universally understood. But when it comes to making your work stand out in a sea of portfolios and...

Creative Brief Member Spotlight – Fiona Du Plessis

Creative Brief Member Spotlight We love spotlighting our Creative Brief Members!Artist Spotlight - Fiona Du Plessis.Fiona Du Plessis ofKleinFiFiona is the Founder and creative brains behind KleineFi, which she runs with her partner and business partner, Riaan....

“Thank you so much for giving those of us who are just starting out the tools, resources, inspiration, and courage to keep going and do what we love!

You are both are doing an amazing job and sharing such valuable info with the community. You both have such a genuine desire to give designers a helping hand and it really shines through!”

Ellen

Creative Brief Member

I can’t thank you both enough for all the resources you have shared with the surface pattern design community. I loved your Art of Pitching workshop and I’m using all the artist resources that come with it, they are so helpful!

Can I just say, I love you both and all the help and support you are offering surface pattern designers! Thanks for doing what you do”

Jillian

Creative Brief Member

“I love the POD Roundtable! It introduced me to new companies and brands to pitch to, and really made me think about my collection creation & pitching process.
There is so much insight to what fabric companies want & need to see from artists. I’m able to take the needs of the companies I want to work with into account from the very beginning of my creation process when I sit down to sketch.”

Alyssa Walsh

Creative Brief Member

Questions?

We would love to answer them! You can visit our FAQ page by clicking the button below or don’t hesitate to email hello@creativestudiocollective.com or Fleur at fleur@huftonstudio.com or Ryann at ryann@charlierowandesigns.com as we are always more than happy to answer whatever questions you may have!