fbpx
Creative Brief Member Spotlight – Elaine Bozza

Creative Brief Member Spotlight – Elaine Bozza

Creative Brief Member Spotlight

We love spotlighting our Creative Brief Members!
Artist Spotlight – Elaine Bozza.

Elaine Bozza of
Ebozza Studio

Elaine Bozza is an Illustrator and Surface Pattern Designer based in Auckland, New Zealand. She loves creating whimsical designs, characters and animals for children.
Elaine’s art unfolds ludic-style tales of wildlife and adventure, each piece born from intuitive storytelling and brings people joy.
Elaine’s portfolio has diverse pattern designs for textiles, wallpaper, home decor and stationery.

Why I love the Briefs…

The Creative Brief Membership was a game changer because I saw it as a professional guide that kept me focused on the project.
It covers many details such as the colour palette, mood board, products and pitching calendar.
I loved it so much that I applied the same brief structure as a model for all my design projects.

My Biggest Win

Since becoming a member I have a new collaboration with the fabric company, Cloth Cuts, and a licensing deal with Natural Roots Fabrics.

My Tip Tips…

I have a few pieces of advice that I always tell myself, and I learned from the Studio Chats, for instance: a mini collection is better than no collection, seek feedback and advice from other designers.

From my experience: value your style and artistic voice, but challenge yourself to study art principles, and explore new mediums or art techniques to stay inspired and expand commercial opportunities. “

Want to see more of Elaine's work?

Click Here

We love hearing from & Spotlighting our Portfolio Building Creative Brief members!
If you are a member & would love to be featured submit below.

 

Studio Chat – Advice for Finding Your Way

Studio Chat – Advice for Finding Your Way

Studio Chat: Navigating your creative journey

As an Artist, do you ever find that you set out to accomplish a specific task, only to find yourself lost in a sea of other activities? We certainly have. In a recent chat, we delved into the significance of maintaining focus and effective time management—a conversation that offers valuable insights for anyone juggling the complexities of a hectic schedule.

Have you ever made a comment similar to this?
“Like yesterday, I was determined to work on those images for you, but somehow, I ended up doing something entirely different.”

It’s a scenario that hits close to home for many of us—a constant struggle to stay on track in a world filled with distractions.

So, what’s the remedy? How do you get to the end of your day with a sense of accomplishment? Structure! You need to focus in and set timers. By allocating dedicated time slots to specific tasks, we empower ourselves to stay focused and achieve our intended goals.

It is also very important to spend some time prioritizing tasks based on the current season of life or business. Seasons, both in business and in life, are inevitable. It is important to be able to recognise them and accept the ebb and flow of time availability and business growth.

“Some seasons offer plenty of time, while others feel more rushed. Your business may sprint in some seasons and take a leisurely stroll in others.”

The underlying message is crystal clear—embracing the changes and tailoring your strategies to fit your current season is not just adaptive; it’s a powerful formula for success.

As Artists and Designers, in this journey of adapting to different seasons, we’re all in it together. So, let’s embrace the changes, set our timers, and move forward, knowing that each season brings its unique opportunities for growth.

If you would love to dive into this topic more then get FREE ACCESS TO OUR STUDIO CHAT LIBRARY  HERE
If you would like tailored advice on how to find your way in the Print On Demand Fabric Industry, then check out our POD Roundtable Series. Listen in to over seven hours of candid conversations where we answer all of your questions straight from the source!

There is an entire video library of chats and it’s totally FREE!

In the library we cover topics including:

– Finding Success with Art Challenges

– Keeping Your Instagram Account Safe

– Industry Myth Busting and lots more

 

Creative Brief Tip Consistency is Your Best Friend

Creative Brief Tip Consistency is Your Best Friend

Creative Brief Tip

Creative Brief Tip – Consistency is Your Best Friend

For any artist, maintaining a consistent practice can be your best friend on your creative journey. One excellent way to cultivate this invaluable consistency is by utalizing your monthly briefs. Our Monthly Creative Briefs are delivered each month, providing you with ample time to create a mini collection of work that aligns with the theme or prompt. The beauty of this approach lies in its simplicity: commit to one new collection a month, and watch your portfolio grow while developing a habit of constant creation.

So, why should you make consistency your creative ally?

Development and Growth: Consistency is the key to progress. Each month’s brief challenges you to explore new ideas, and perspectives. By regularly pushing your creative boundaries, you’ll grow as an artist and expand your skill set.

A Growing Portfolio: The more consistent you are in producing new work, the larger and more diverse your portfolio will become. A robust portfolio is invaluable for showcasing your abilities to potential clients or collaborators.

Momentum and Motivation: Monthly briefs provide a steady source of motivation. It’s much easier to stay engaged and inspired when you know you have a new project to work on regularly. This momentum can lead to even more creative breakthroughs.

Sharing and Feedback: Having a consistent stream of work allows you to regularly share your creations with your audience. This keeps your followers engaged and allows you to gather feedback, further enhancing your artistic development.

Consistency may not always be the flashiest approach, but it’s undoubtedly your best friend in the creative world. So, accept the challenge, pick up that monthly brief, and embark on a journey of growth, inspiration, and artistic evolution. Your portfolio will thank you, and your inner artist will flourish.

Talk soon!
Fleur & Ryann
Glitz and Glam Color Palette – How To Customise & Make It Your Own

Glitz and Glam Color Palette – How To Customise & Make It Your Own

Unleashing Creativity: Tips for Customizing the “Glitz and Glam” Palette for Your Collection

When it comes to creating surface pattern designs that truly shine, color is one of the most powerful tools in your arsenal. This month’s “Glitz and Glam” Creative Brief provides a rich, luxurious color palette designed to inspire and captivate. From deep jewel tones to metallic accents, the possibilities for crafting dazzling holiday patterns are endless. But how can you take this starting point and truly make it your own? In this blog post, we’ll show you how to expand on the provided palette to create designs that stand out in both sophistication and creativity.

Why Color Customization Matters

The “Glitz and Glam” theme centers on elegance and sparkle, combining deep emeralds, cranberry reds, and royal blues with pops of gold and silver metallics. While the curated palette offers a fantastic foundation, adding your personal touch through subtle color adjustments or new complementary shades can set your designs apart.

Customizing the color palette allows you to:

  • Align with specific market trends or brand needs.
  • Tailor designs to different product categories, from gift wrap to textiles.
  • Infuse your unique style into the project, ensuring your work is both recognizable and original.

 Step 1: Identify Gaps or Opportunities

Start by analyzing the provided colors for potential enhancements as it applies to your artwork. Ask yourself:

  • What’s missing to make this feel more my style? Could a lighter shade, like a pastel, bring balance to the richness of the jewel tones?
  • What’s overrepresented, or is there a color that just doesn’t feel like me? Would scaling back one color allow another to shine?
  • How can I use metallics creatively? Consider whether gold, silver, or even rose gold would work better for your design focus.

Example: Adding a soft champagne hue could introduce elegance and contrast when paired with the darker emerald and cranberry shades.

    Step 2: Experiment with Subtle Variations

    Within the “Glitz and Glam” palette, small changes can create a big impact. Try:

    • Tints and Shades: Lighten cranberry red into a rosy pink for a softer, romantic twist or deepen it into burgundy for a more dramatic effect.
    • Analogous Colors: Extend the palette by choosing colors adjacent on the color wheel (e.g., teal to complement emerald).
    • Textural Accents: Incorporate foil or glitter overlays to make metallics pop against matte backgrounds.

    Suggested Tool: Digital color palettes in software like Adobe Illustrator or Procreate can help you visualize and fine-tune these variations.

    Step 3: Test Across Multiple Applications

    A palette that works well for home décor may need adjustments for apparel or stationery. Mock up your color experiments on different products, considering:

    • Print-on-Demand Platforms: Vibrant colors like jewel tones may appear differently on fabric than on paper. Adjust saturation accordingly.
    • Seasonal Trends: Jewel tones scream holidays, but blending them with neutrals or softer shades can make designs versatile for year-round use.

    Example: A stationery collection might benefit from muted tones for sophistication, while gift wrap designs could lean into bolder, high-contrast combinations.

    Step 4: Balance Nostalgia with Modernity

    “Glitz and Glam” encourages designers to draw from vintage aesthetics like Art Deco while adding a modern edge. Use color to strike this balance:

    • Pair classic gold and black with a modern pop of electric blue.
    • Integrate unexpected hues, like a soft lavender, to bridge vintage motifs with current color trends.

    Inspiration: Look to vintage holiday cards or Art Deco patterns for timeless ideas and refresh them with contemporary color twists.

    Step 5: Get Feedback and Iterate

    Sharing your palette experiments with peers can yield invaluable insights. Post your work-in-progress in the Brief Community or tag @creative_studio_collective on Instagram.

    Questions to consider:

    Do the colors evoke the festive, sophisticated vibe of “Glitz and Glam”?

    Are the metallic accents working harmoniously, or do they overpower the design?

    Conclusion: Lean into Your Unique Palette

    Expanding on the “Glitz and Glam” color palette is your opportunity to shine as a designer. By thoughtfully tweaking hues, balancing classic and contemporary tones, and testing across applications, you’ll create work that is both cohesive and distinctive. Ready to dazzle? Share your creations and let your colors light up the season!

      Talk soon!
      Fleur & Ryann
      Creative Brief Member Spotlight – Sharron Binns

      Creative Brief Member Spotlight – Sharron Binns

      Creative Brief Member Spotlight – Sharron Binns

      Artist Spotlight Sharon Binns

      Sharron has recently launched herself as a surface pattern designer.

      Based in the scenic Mackenzie Country in the middle of the South Island, New Zealand, Sharron has a limitless amount of design inspiration surrounding her.

      Discovering surface pattern design later in life has opened up a whole new career for Sharron that has allowed her to completely reinvent herself and discover talents she knew deep down she had but never had the chance to use them.

      If you would love to see more of Sharron’s designs click here

       

      The creative briefs are a wonderful way to be accountable.

      SPD starts out as a hobby for most people but with these briefs you feel like a real designer with a real brief from a real customer!

      They are a tangible asset that not only builds your portfolio, but goes a long way to help you discover and fine tune your own style.

      My Top Tip: 

      My advice to anyone doing these briefs is finish one brief before going onto the next! It’s so easy to spend a month working on a brief and before you know it another is on your doorstep. It’s like having a monthly book subscription. It’s so exciting receiving the next book but before you know it you have half a dozen unread titles.

      Creative Brief Member Wins

       

      My Spoonflower shop has certainly been more active since starting the briefs and that has pushed me to get my brand new website up and running!

      Well done Sharron!

      We love hearing from our Portfolio Building Creative Design Brief members on how they love our Design Briefs & their hot tips for working with them! if you are a member & would love to be featured submit below.

      If you are not a member yet & would love to learn more about our amazing design tool to help you build your portfolio like a pro then click the button below to learn more.

      At Creative Studio Collective, we’re all about crafting fantastic design tools for Surface Pattern Designers, Textile Designers, Artists & creatives that support you on your creative journey, allowing you to focus on the enjoyable aspects while we handle all the strategic thinking and planning for you!